Essentia, renowned for its expertise in full-service development of complex projects, stands out for its creative approach and ability to design unique concepts and innovative solutions.

At the upcoming Salon Places d’Or, Essentia will reveal the potential of Metamorphosis™: a combination of decorative techniques and technologies capable of elevating packaging, regardless of materials. Mastery of digital printing, combined with technological innovations that incorporate metallic effects, opens up new possibilities. “Our exclusive partnership with the Italian company MAD allows us to combine their exceptional know-how with our deep understanding of the needs and constraints of the cosmetics sector,” explains Katia de Martino.

The flexibility and responsiveness in decorative trials offer brands a unique opportunity to explore new avenues of premiumization for their packaging and to bring vibrancy to their line with limited editions. This approach represents a new frontier, merging the benefits of craftsmanship with the industrial scalability brands need to adapt productivity to their requirements.

To be discovered at the Salon, the Wheel of Wonders is a tribute to Nature, an endless source of inspiration:

The Blue Peacock, a symbol of outward beauty, attracts and captivates the gaze.

The Golden Dragon, with its beauty of strength, reminds us that beauty can also arise from transformation.

The Silver Serpent represents hidden beauty, invisible to those not ready to see beyond the surface.

The Purple Butterfly embodies the beauty of change, a fleeting moment of perfection that nonetheless leaves an eternal mark.

The White Swan,with its serene elegance, shows that inner peace is the rarest of gifts.

The Multicolored Parrot expresses beauty in joy, without sacrificing harmony. These symbols embody a world where beauty exists in all its forms: from fire to fragility, from strength to joy. This world reflects their discovery: beauty is a harmony of contrasts.